Digital Communication

Teacher: Mrs. Manolita Salagunting

PROGRAM DESCRIPTION: The Digital Communication instructional program prepares students to gather, process, and deliver news through a variety of print and online formats, including newspapers, magazines, journals, annual publications, weblogs (blogs), and other traditional and new media platforms. Students who successfully complete the Digital Communication program’s coherent sequence of instruction will develop an in-depth understanding of news writing and editing, reporting, photojournalism, page layout, graphic design, media management, product distribution and delivery, and specialized equipment operation and maintenance. Digital Communication students will explore the history and societal and economic impact of the digital communication industry and will examine legal and ethical considerations and business best practices unique to digital communication and related industries. Throughout the Digital Communication instructional program, students learn and practice valuable skills using real-world computer hardware and news-gathering equipment as well as industry standard image editing, graphic design, and page layout software to create professional-grade media products.

The Digital Communication instructional program prepares students for entry-level employment, further training, and/or post-secondary education for these and other occupations: Advertising Associate, Advertising Copy Writer, Blogger, Communications Specialist, Content Creator, Content Editor, Contributing Writer, Copy Editor, Copy Writer, Correspondent, Desk Editor, Desktop Publisher, Editor, Editorial Assistant, Feature Writer, Features Editor, General Assignment Reporter, Graphic Designer, Journalist, News Director, News Editor, Newspaper Copy Editor, Photo Editor, Photographer, Photojournalist, Production Director, Proofreader, Public Relations Specialist, Publication Designer, Publisher, Reporter, Social Media Specialist, Sports Editor, Sports Information Director, Sports Photographer, Sports Writer, Staff Writer, Technical Writer, and Web Editor.

INDUSTRY CREDENTIALS: The following industry credentials have been approved for the A-F CCRI and may be appropriate for the Digital Communication instructional program:

Adobe Certified Professional (ACP) – Visual Effects & Motion Graphics using Adobe After Effects
Adobe Certified Professional (ACP) – Multiplatform Animation using Adobe Animate
Adobe Certified Professional (ACP) – Web Authoring using Adobe Dreamweaver
Adobe Certified Professional (ACP) – Graphic Design & Illustration using Adobe Illustrator
Adobe Certified Professional (ACP) – Print & Digital Media Publication using Adobe InDesign
Adobe Certified Professional (ACP) – Visual Design using Photoshop
Adobe Certified Professional (ACP) – Digital Video using Adobe Premiere Pro

CTSO: SkillsUSA

SkillsUSA is a partnership of students, teachers, and industry working together to ensure America has a skilled workforce. We help each student excel. A nonprofit national education association, SkillsUSA serves middle school, high school, and college/postsecondary students preparing for careers in trade, technical, and skilled service occupations. SkillsUSA Arizona has over 15,000 members. For more information, go to www.skillsusaaz.org.